GET TO KNOW

Isabella Armstrong

BACKGROUND

With a career spanning Australia, Amsterdam, and London, I’ve spent the last six years working in-house with international premium cosmetic and consumer goods brands across brand marketing and digital. This has given me deep expertise in crafting strategies that protect brand integrity while driving commercial results.

I’ve helped brands at every stage of digital transformation, from early growth to heritage brands navigating modernisation, equipping me to identify and unlock competitive advantage across the digital landscape.

CURRENTLY

Based in London and travelling across Europe, I advise brands on building strong digital presences and staying ahead of evolving consumer trends.

I specialise in connecting brand strengths with customer needs, shaping cohesive digital strategies that fuel scalable growth. By deeply understanding each business, I guide them in building robust, consistent digital foundations.

“Bella was instrumental in our digital evolution as a brand, she drove a strategic project management approach to all that she delivered. ”

GLOBAL MARKETING MANAGER, RATIONALE

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